{"business":{"id":"63040072-6adf-4883-bef0-89898622df00","name":"Alter Ego Salon","slug":"alter-ego-salon-raleigh-nc","description":"Since 2008, Alter EGO has redefined luxury hair care in downtown Raleigh. A collective of highly trained stylists specializing in transformative hair color, expert cuts, and curated styling for every identity. Two Raleigh locations. Certified curl specialists, Keratin Complex treatments, and premium extensions. Uses Wella and Redken professional color.","shortDescription":null,"website":"https://alteregoraleigh.com","yearEstablished":2008,"priceLevel":null},"location":{"address":"119 E Hargett St, Raleigh, NC, 27601","addressLine2":"#2","city":"Raleigh","state":"NC","zip":"27601","phone":"(984) 213-5031","latitude":"35.7783903","longitude":"-78.6372596","lastVerifiedAt":"2026-04-16T02:26:45.623Z"},"socials":[{"type":"instagram","value":"https://www.instagram.com/alteregoraleigh"},{"type":"facebook","value":"https://www.facebook.com/alteregoraleigh/"}],"types":["Hair Salon"],"services":[{"name":"Hair Color & Blonding","category":null,"priceCents":null,"priceType":"fixed","durationMinutes":null},{"name":"Haircuts & Barber Cuts","category":null,"priceCents":null,"priceType":"fixed","durationMinutes":null},{"name":"Curly Hair Services","category":null,"priceCents":null,"priceType":"fixed","durationMinutes":null},{"name":"Keratin Smoothing Treatments","category":null,"priceCents":null,"priceType":"fixed","durationMinutes":null},{"name":"Hair Styling & Blowouts","category":null,"priceCents":null,"priceType":"fixed","durationMinutes":null},{"name":"Hair Treatments","category":null,"priceCents":null,"priceType":"fixed","durationMinutes":null},{"name":"Hair Extensions (K-Tip, I-Tip, Beaded Weft, Tape-In)","category":null,"priceCents":null,"priceType":"fixed","durationMinutes":null}],"faqs":[],"staff":[],"attrs":[{"key":"accepts_walk_ins","value":"false"},{"key":"year_established","value":"2008"}],"photos":[],"hours":{"monday":{"open":"08:00","close":"20:00"},"tuesday":{"open":"08:00","close":"21:00"},"wednesday":{"open":"08:00","close":"21:00"},"thursday":{"open":"08:00","close":"21:00"},"friday":{"open":"08:00","close":"20:00"},"saturday":{"open":"08:00","close":"16:00"},"sunday":{"open":"08:00","close":"16:00"}}}